AI Insights · Timothy · July 2023
Top 5 Film & Television Apps in the US: Q2 2023 Performance
Discover the performance trends of the top 5 Film & Television apps in the US during Q2 2023, as reported by Sensor Tower.
The second quarter of 2023 saw significant activity among the top 5 Film & Television applications in the United States. Below, we delve into the weekly performance trends in terms of downloads, revenue, and active users for these popular apps.
Max: Stream HBO, TV, & Movies showed impressive growth in weekly revenue, climbing from approximately $9.1M in late May to about $10.7M by the end of June. Downloads saw an initial peak of around 11.3M in the week of May 22, before settling between 1.6M and 4.3M for the rest of the quarter. Active users fluctuated, starting at about 8.3M and ending the quarter at around 7.3M.
Netflix maintained a steady revenue stream, with weekly earnings ranging from $1.9M to $2.4M throughout the quarter. Downloads exhibited a gradual increase, peaking at approximately 540K in early June. The app's active user base remained robust, consistently hovering around 28M.
Tubi: Movies & Live TV recorded a consistent rise in downloads, from around 304K in late March to about 462K by the end of June. Active users increased gradually over the quarter, starting at approximately 2.4M and reaching around 2.6M by the end.
Disney+ experienced fluctuations in weekly revenue, with a notable peak of around $8.9M in mid-June. Downloads varied, hitting a high of approximately 436K in early June. Active users remained relatively stable, averaging around 8.3M throughout the quarter.
Amazon Prime Video showed consistent weekly revenue, ranging from approximately $1.2M to $1.5M. Downloads peaked at around 414K in early June, while active users saw a slight increase, reaching approximately 4.5M by mid-June.
These insights demonstrate the dynamic nature of user engagement and revenue generation for top Film & Television apps in the US. For more detailed analysis, visit Sensor Tower.